Jay
Hallberg

General Manager of Shasta Elevate

Jay co-founded Spiceworks (acquired by J2 Global) where he served as VP Marketing, COO, and CEO. During his 14 years there Spiceworks became a globally beloved brand, community and the top resource for IT professionals to do their jobs while serving as a platform for 1,000’s of tech companies to build their brands and grow their customer base. Prior to Spiceworks Jay served as VP Product Marketing at Motive (IPO; acquired by Alcatel) and as a project manager at 3M. He is currently serving on the boards and advising several early-stage companies while also working on some new business ideas of his own. He is passionate about helping entrepreneurs along the entire idea-to-exit lifecycle, drawing from his many lessons learned in building B2B brands, communities, and culture-driven companies. Jay holds an MBA from Harvard and a BS in Mechanical Engineering from the University of Illinois.

Jay co-founded Spiceworks (acquired by J2 Global) where he served as VP Marketing, COO, and CEO. During his 14 years there Spiceworks became a globally beloved brand, community and the top resource for IT professionals to do their jobs while serving as a platform for 1,000’s of tech companies to build their brands and grow their customer base. Prior to Spiceworks Jay served as VP Product Marketing at Motive (IPO; acquired by Alcatel) and as a project manager at 3M. He is currently serving on the boards and advising several early-stage companies while also working on some new business ideas of his own. He is passionate about helping entrepreneurs along the entire idea-to-exit lifecycle, drawing from his many lessons learned in building B2B brands, communities, and culture-driven companies. Jay holds an MBA from Harvard and a BS in Mechanical Engineering from the University of Illinois.